Waterflow NZ Ltd
Attending a Sudburys seminar was the turning point for this family business driven to make a sustainable impact.
Attending a Sudburys seminar was the turning point for this family business driven to make a sustainable impact.
Waterflow NZ Ltd, a specialist in wastewater management, embarked on a journey with Sudburys in 2019 after attending one of our seminars. Waterflow was absolutely passionate about their industry, but like many businesses, they were facing some challenges.
Together we identified the key areas that needed addressing:
• Their numbers weren't reliable
• Their sales strategy needed to be reimagined to achieve growth
• They needed to be accountable for implementing their vision
We immediately focused on improving the quality of the reporting to ensure that the financial position was reliable and transparent. This crucial first step served as their compass to navigate the complex world of business decision-making. At the same time, a refreshed sales strategy was developed, setting the stage for Waterflow to tap into its full growth potential.
The partnership didn't stop there. Over time, the support that we provided evolved with their business and the Waterflow team themselves. It has included some robust leadership discussions, assistance with due diligence for acquisitions and preparing funding applications.
Our current support structure takes the form of annual strategic workshops (sales and operational). To cater for the unpredictable nature of the business world, we also provide on-call support, standing ready to step in whenever a challenge or opportunity arises.
Waterflow also leans on us for CFO support to assist with annual budgeting and forecasting, weekly cashflow forecasting and financial decision-making, recognizing the value of financial insight in decision-making.
We also help Waterflow with team training initiatives with the goal of fostering a growth-oriented environment, enhancing skills, and knitting together a cohesive, high-performing team, understanding that a company's greatest asset is its people.
Fast forward to today - Waterflow runs monthly Management Team and Directors meetings to ensure strategic plans turn into tangible actions. These provide the vehicle to review progress and regular checkpoints for implementation accountability. They have achieved significant growth and are making real waves in the wastewater industry. The partnership between Waterflow and our team continues from strength to strength, and we are incredibly proud to have been a part of the Waterflow journey.
Looking ahead to the future, we hope to be there alongside Waterflow and their amazing team as they continue to thrive and grow - proof that we're as passionate about building relationships as we are about building business.
Nikita from Sudburys has worked closely with the management team to implement management systems and tracking across the company and has also personally mentored the sales team to achieve their goals. Her input has completely consolidated the company’s position and it is now going from strength to strength.
Overall, we are very thankful for that one seminar we attended that has now revolutionised our company!